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Hit Rates, Throughput, and Revenue Management in B2B Businesses

Updated: Dec 4



Author: Sergio Mendoza, Ph.D., CEO & Cofounder Airnguru


In the complex landscape of B2B businesses, Revenue Management plays a pivotal role in maximizing contribution margins through strategic pricing and inventory control.


This article delves into key concepts like Hit Rate, throughput efficiency, and Bid Price, offering insights into how these levers can optimize profitability and unlock the true value of Revenue Management practices.


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